Monica Obrien wrote an article on Mashable named “The Future of Web Apps : 7 things companies must do to succeed“. In fact, it’s a good article but I don’t agree with the first things “More automation”.

People are just plain tired of trying to keep up with social media. Or at least I am, and I work in social media! Web applications need to get more automated than they already are, and they need to do the obvious things I forget to do.

Like when I visit a website three times, I want my feed reader to automatically subscribe me to it. When I share posts, I want my feed reader to automatically publish those links to my Twitter account sporadically throughout the day, and a roundup of links to my blog every three days. When I comment on an article, I want my feed reader to automatically subscribe me to the comments.

As a former web software developer, I know this stuff isn’t difficult, so why aren’t companies doing enough of it?

Yep, exactly people are plain tired with social media. And why you want to make them exhausted with automation things? I can’t imagine if all sites like Baomoi, Linkhay, Tagvn… try to push every bits of them to my Facebook, my Twitter. Agreed with Anh Hung, “Don’t turn your tweet into feeds“, I hope that I misunderstood Monica .